
Is Amazon Prime Worth It? Here’s What $139 Actually Gets You
There's a lot more to an Amazon Prime membership than free shipping. But at $139 a year, are you getting your money’s worth? Our experts weigh in to help you figure it out.
Explore our fresh perspectives, proven advice and expert recommendations to help you make informed decisions.

There's a lot more to an Amazon Prime membership than free shipping. But at $139 a year, are you getting your money’s worth? Our experts weigh in to help you figure it out.

Skip the Prime Day guesswork. These 2026 Best of the Year Award winners are already vetted for quality after our expert and consumer real-world testing — and you can score many of them at a discount during Amazon Prime Big Deal Days, coming up on October 6 and 7!

In addition to our own analysts, leading independent authorities across science, tech, engineering, medicine, media, nutrition, sustainability, education, and beyond evaluated submissions to determine the 2026 winners.

A paper towel that behaves more like a cloth. Soft enough for hands and faces, sturdy enough to rinse and reuse more than once.

Keep fruit flies and gnats in check without sprays or zaps, using Zevo’s light-powered trap and hidden sticky cartridge.

Point. Spray. Watch the weeds wilt. This brilliant plant-oil-powered spot treatment starts showing visible results within hours, according to our testing.
Everything you need to know about Best of the Year Media, our annual awards program, and how you can trust us to help you make more informed decisions.
View all FAQs